BEARDS ABOVE ALL
print // radio // packaging // tour campaign
Vikings, surprisingly, cared more for their beards than any other civilization in history.
First things first, a new logo that's all about the beard.
Care for your beard like a Viking would.
a handkerchief to keep a tidy beard
beard beads for a Nordic chic vibe
a comb that's never far away
SMOOTH VIKING TOUR
We're going to sail a long ship down the east coast and fill it with vikings.
Art Director: Casey Phillips
Copywriter: Brendan Howard